As breakfast cereal sales have fallen, food manufacturers have turned to an old trick to try and attract consumers back: the cereal box prize. Breakfast cereal sales have fallen more than 13% in five years, from 2.47 billion units sold in 2021 to 2.14 billion units in 2025, according to NielsenIQ data, and some of the most colorful, eye-catching brands are on the verge of losing their bright visual appeal. As consumer trends move away from artificial colors and toward natural food dyes, the biggest cereal makers are voluntarily replacing artificial dyes with natural colors that are more muted. For…
Author: Staff Writer
There’s a big flaw in the way that drug companies develop and test medicines today: What works in a mouse often doesn’t work in a human. For decades, the industry has relied on animal testing. But in a laboratory south of San Francisco, a startup called Vivodyne is scaling up a different approach. Inside wardrobe-size mini labs, robots grow human tissue and run thousands of AI-designed experiments that could better predict how well a new drug will work—and whether it will be safe. [Image: Vivodyne] Right now, around 90% of clinical trials fail despite the fact that a drug has…
There’s a saying making the rounds online that LinkedIn has become a mass grave of ghost jobs and AI-generated content. The idea behind it is that Easy Apply jobs receive no responses, AI slop is flooding our feeds, and connections ghost each other in the inbox. In a quite meta fashion, the saying has become a recurring topic on the very platform it critiques. Recently, I published a post about how my LinkedIn green flag is that “I always respond to messages from my connections.” I called out the behavior that we had become too accustomed to on LinkedIn, of…
QUESTION: Marty, do you have the video they took down from YouTube because it showed John McCain advocating revolution in Ukraine? You said the US overthrew the elected Iranian government and installed the Shah which is why they call the US the Great Satan. You also posted that video with the former NSA head admitting the US interferers in other people’s elections. Do you have any idea how many? Rich ANSWER: Here is the banned McCain Video promising peace when they instantaneously then installed an unelected government and the instructed it to attack the Russian in the Donbas…
I remember the moment I realized that “work-life balance” would never work for me. It was a few years into building Project Petals, my impact and environmental organization, and I was deep in burnout. My work was so deeply connected to my values that drawing a boundary felt near impossible. Whenever I prioritized rest, it felt like I was doing so at the very expense of my mission. But every hour spent on my business felt like an hour borrowed from my personal life, often at the expense of my sleep, my social life, wellness, and time with loved ones—all…
Europe has spent years talking about “de-risking” from China while the physical infrastructure connecting European consumers to Chinese production continues expanding in the opposite direction. The latest development is in Kazakhstan, where construction is underway on the new Beineu-Saksaulsk highway that will dramatically shorten the overland route connecting China with Europe. Kazakhstan’s Ministry of Transport says the project will eliminate almost 1,000 kilometers from existing transit routes, cut delivery times by as much as three days, and could increase cargo volumes along the route by 2.5 times. This is unquestionably good news for China because Beijing does not need Europe…
Opinions expressed by Entrepreneur contributors are their own. Key Takeaways I run a bioplastics company, and the truth is that bioplastics is a world where (almost) everything is greenwashing. Companies in this industry regularly make misleading claims — the promises they make are detached from the infrastructure, chemistry and economics that determine whether those promises are kept. Companies in this space should strive to make bioplastic from waste, invest in composting infrastructure and be an advocate for “no plastic, less plastic, better plastic.” I run a bioplastics company. I have spent years telling people our materials can help solve plastic…
Taiwan began seriously examining Ukraine’s battlefield experience after Russia invaded in 2022. Taipei has since partnered with Auterion, the American-German drone software company whose systems have been tested under actual combat conditions in Ukraine. Auterion CEO Lorenz Meier stated, “What we offer has been battle-tested in Ukraine to deter aggression and destroy tanks, naval vessels, and other truly expensive equipment.” That is precisely the lesson Taiwan needs. A smaller nation does not defeat an industrial giant buying program. It survives by dispersing thousands of inexpensive weapons that can remain hidden, move quickly, operate after command systems are damaged, and continue…
Opinions expressed by Entrepreneur contributors are their own. Key Takeaways Scaling starts with people, not systems — and the biggest bottlenecks are usually created by founders themselves through unclear decision rights, weak middle management, over-dependence on the founder and a one-size-fits-all approach to leadership development. The shift from entrepreneur to CEO is the shift from doing the work to removing obstacles for the people responsible for doing it — or as one leader put it, moving from two hands to 40. If you want to build a company and scale it into something truly remarkable, you must grasp one principle…
The Consumer Price Index rose just 0.1% for the month after declining 0.4% in June, bringing the annual rate down slightly from 3.5% to 3.4%. Core CPI rose 0.2% and declined on an annual basis from 2.6% to 2.5%. Yet inflation is not one number, and anyone looking only at 3.4% is missing what is taking place underneath the surface. The first layer is energy, and this is where the headline number becomes extremely misleading. Energy prices declined another 1.5% in July after collapsing 5.7% in June, which restrained the overall CPI considerably. Gasoline fell 2.9% for the month, but…